Current open positions:

 

1) E-Commerce & Customer Experience Coordinator

The Company

Róhe is an Amsterdam-based label, design studio, and atelier. The house explores contemporary shapes through distinct design elements and precise craftsmanship. The collections are defined by its rewritten definition of tailoring and the continuous reinvention of wardrobe classics. Inspired by exceptional Italian high-quality fabrics and materials, Róhe is marked by its signature design, innovation, and clear DNA.

Job description

As the E-Commerce & Customer Experience Coordinator, your mission is to manage and elevate the online customer journey across all digital touch points. From website content and CRM to customer service. You will play a key role in ensuring the brand is consistently and effectively represented, with the goal of driving online revenue and deepening customer engagement.

This role sits at the intersection of commercial strategy, marketing, and technical execution. You’ll be responsible for the day-to-day operations of our e-commerce channels, ensuring a seamless online experience. As the internal voice of the customer, you will advocate for ongoing improvements to the customer journey and user experience.

You’ll collaborate closely with our Commercial and Marketing Director to align on campaigns, product launches, and strategic priorities, helping translate business goals into exceptional digital experiences.

Main responsibilities

Operations

• Manage daily and seasonal updates to the e-commerce site, including product launches & uploads, sales, and collections.
• Manage product categorization, shop the look and visual merchandising (VM) for each sub-category to enhance UX and optimize conversion.
• Maintain and update product tags such as Coming Soon, New Season, Back in Stock, ensuring they reflect the latest product lifecycle status.
• Liaise with the logistics and warehouse teams to ensure timely updates on restocks, new arrivals, and incoming launches.
• Liaise with production to ensure correct size measurements are uploaded for each product.
• Write and manage clear, compelling, and brand-aligned product copy (titles, descriptions, SEO/meta text).
• Ensure product listings are accurate, consistent, and fully enriched with necessary assets (copy, color blocks, imagery, sizing details, etc.).
• Coordinate with web developers on tech needs including new feature rollouts, fixes, and platform upgrades.
• Coordinate with Commercial and Marketing Director on product strategy and content alignment.
  
  

CRM & Email Marketing

• Manage CRM system to segment audiences and develop customer journeys.
• Plan, build, and execute email marketing campaigns (newsletters, promotions, cart abandonment, loyalty, etc) and report to the Marketing Director.
• Monitor email performance and run A/B tests to improve KPIs like open and conversion rates.
• Develop and manage loyalty programs, including VIP tiers, rewards, and exclusive offers to increase retention.
• Personalize customer communications using behavior-based triggers and past purchase data.
• Manage the general flows and update when needed. (back in stock/ abandoned cart / welcome, etc.)
  
  

Customer Journey & Retention

• Map and continuously improve the full customer journey from acquisition to repeat purchase.
• Implement strategies to turn first-time customers into brand loyalists through thoughtful post-purchase flows and tailored content.
• Identify high-value customer segments and create bespoke experiences and communication strategies for them.
• Help planning and organizing private shopping events for top tier stylists & key clients.
  
  

Customer Care & Experience

• Own the customer service inbox, platform (Gorgias), ensuring timely and brand-aligned communication.
• Create and maintain FAQ and Help resources to reduce inbound queries and improve satisfaction.
• Gather customer feedback and identify trends to feed back into product or UX strategy.

 

We're looking for someone who:

• Has 2–4 years of experience in a similar role, preferably within a luxury fashion brand.
• Possesses excellent organizational skills and a proactive mindset.
• Is a strong communicator, clear, professional and effective with both internal teams and external partners.
• Approaches customer service with a problem-solving attitude, bringing positive energy and a can-do mindset to every interaction.
• Is highly organized, detail-oriented and able to manage multiple projects simultaneously.
• Takes initiative, is hands-on and has a strong sense of ownership.
• Is skilled at working with precision, structure and a sharp eye for detail.
• Is proficient in Excel and comfortable using ERP systems.
• Has experience with creative and project management tools such as Klaviyo and Shopify.
• Speaks and writes fluent English (Dutch is a plus).
• Is available full-time in the office.
• Enjoys working in a small, growing company and has a strong affinity with our brand.
  
  

What we offer:

• An inspiring creative environment.
• A young and ambitious team where no day is the same.
• Working in a historic building in the center of Amsterdam.
• Healthy lunch from our own kitchen every day.
• A dynamic role within the company with lots of autonomy and responsibility.

Please send your motivation letter and CV to cassie@roheframes.com